Ticketmaster and Orlando City SC Extend Partnership to Continue Technology Transformation


Ticketmaster, the global market leader in ticketing, today announced an extended multiyear partnership with Orlando City Soccer Club, home of Orlando City in Major League Soccer and Orlando Pride in the National Women’s Soccer league, to serve as the official ticketing and technology partner for all live events at Orlando City Stadium.

Following the venue’s successful opening earlier this year utilizing Ticketmaster Presence and digital ticketing, the stadium will soon roll out Ticketmaster’s easy-to-use “tap and go” venue entry system through the renewed agreement that will further enhance the club’s fan experience.

Since implementing Ticketmaster Presence in March 2017, Orlando City SC has moved to a fully digital ticketing system with great success. In a matter of months, the club saw a six-fold increase in mobile entry, with 65% of fans now using mobile, and the remaining 35% utilizing NFC-enabled paper smart tickets or season ticket member cards. Digital tickets have provided Orlando City SC with unparalleled understanding of event attendees after seeing a 398% increase in new fan identification. 

“Orlando City SC’s partnership with Ticketmaster has revolutionized the way we do business, helping us to reach our goal of creating the best fan experiences on the ground,” said Chris Gallagher, Orlando City SC’s Chief Revenue Officer.  “Because of Ticketmaster’s technology, we can leverage the insights gleaned from our ‘smart stadium’ to better understand who’s entering the venue, what’s happening during an event and how we can use this information to improve fan engagement.”

To date, Orlando City Stadium has hosted over half a million fans in its 25,500-seat venue from March to October, including regular league play for the Club’s three teams including Orlando City in MLS, Orlando Pride in the NWSL and Orlando City B in the United Soccer League (USL), as well as the U.S. Men’s National Team vs. Panama FIFA World Cup Qualifying Match and the NWSL Championship Cup.

“Orlando City SC is one of the most tech-forward organizations in MLS, paving the way for other venues and sports teams in North America to appreciate the immense benefits of adopting new ticketing and event management technology,” said Greg Economou, Chief Commercial Officer for Ticketmaster North America. “We look forward to continued innovation with our partners at Orlando City to create even greater experiences for fans.”

Through its partnership with the global ticketing leader, Orlando City SC has strengthened its relationships with season ticket members and single-game fans by improving its CRM lead strategy, campaign tracking and analysis to boost the impact of their digital campaigns. Ticketmaster, a Founding Partner of the stadium, provides safe ticket distribution and advanced marketing support as the official ticketing technology platform for more than half of all MLS teams.

Through its extended Ticketmaster partnership, Orlando City Stadium will also work closely with Live Nation to expand its content offering into the concert sector, which includes bringing new live entertainment events to the stadium.

NWSL Announces FC Kansas City to Cease Operations

Game action from a 2017 home game for FC Kansas City. (Photo: Amy Kontras/isiphotos.com)

Game action from a 2017 home game for FC Kansas City. (Photo: Amy Kontras/isiphotos.com)

The National Women's Soccer League (NWSL) announced today that it has re-acquired FC Kansas City LLC's membership interest in the league and will be ceasing operations of the club, effective immediately.

"First, we'd like to recognize and thank Elam Baer and FC Kansas City LLC for their efforts this past year. We appreciate his commitment in helping the NWSL move forward," said NWSL Managing Director of Operations Amanda Duffy. "As the league moves on, and as difficult as it is to share this news about FC Kansas City, we feel it is in the best interest of the league and the players at this time. Most importantly, we would like to acknowledge and sincerely thank all the fans and the city of Kansas City for their support of this club, the league and the sport over the past five years."

FC Kansas City was one of eight founding members of the NWSL and hosted Portland Thorns FC in the inaugural match in league history on April 13, 2013. The club reached the playoffs in each of the first three years of the league and became the first team to win back-to-back championships, topping Seattle Reign FC in the NWSL Championship Game in both 2014 and 2015.

"This is the best and necessary decision for the future of the league and the players who have impressively represented NWSL and Kansas City over the past five years," said Elam Baer, former owner of FC Kansas City. "I will always be a fan of the game, the league, our players and, above all, our fans.  I wish the NWSL a bright future and our former FC Kansas City players continued success in their careers on and off the field.  I am sure the players will add another championship to the two they already brought to Kansas City."

The rights to the former Kansas City players will be assigned by the NWSL to the new Utah based club. In addition, Kansas City's picks in the 2018 NWSL College Draft and their spots in the Discovery and Waiver Tie-Breakers as well as the Distribution Ranking Order have been transferred to the new club. The club will also be provided the No. 1 overall pick in the first round of the 2019 College Draft.

--- www.NWSLsoccer.com ---

QueensCast: Episode 78 - Around The World And Back To End — How We Say Adieu to 2017


Let's spin the globe and find the Pride — where are our Ladies of Orlando ending up in the off season? With so much to do in the off season, it's hard to believe that our players are already making an impact in other leagues! Join Jay and Justice as they explore what's important to know, in youth soccer; UCF soccer and lotta-lotta-league play as we move into the holidays. #LETSSCORE

National Women's Soccer League Welcomes Real Salt Lake


The National Women's Soccer League (NWSL) announced today that Real Salt Lake of Major League Soccer (MLS) will own and operate a new NWSL team which will join the league starting in the 2018 season. The newly-launched club will play its home matches at Rio Tinto Stadium.

NWSL Managing Director of Operations Amanda Duffy will be joining Real Salt Lake Owner Dell Loy Hansen and Utah Governor Gary Herbert at an historic press conference in the Interform Club at Rio Tinto Stadium to formally introduce the deepening and broadening of the Claret-and-Cobalt pyramid in what Governor Herbert has long called "The State of Sport."

"We are very excited to welcome Dell Loy Hansen and Real Salt Lake into the NWSL family as the newest member of our league," said Duffy. "During our discussions in this process, Real Salt Lake has demonstrated their unquestionable desire and commitment to bring the highest level of professional women's soccer to all fans of the game in Salt Lake City and Utah. Real Salt Lake will immediately be able to hit the ground running on the business side as well as provide the players with a top-notch training ground and one of the best game venues in the country."

The new Salt Lake side's official name, brand identity and ticket pricing, broadcast options and corporate opportunities, along with the coaching hires and formation of the NWSL club's roster, will be announced in coming days and weeks.

"Our goal is build the very best women's sports organization in America," said Hansen , weeks before the club opens the $73 million Zions Bank Real Academy in Herriman, Utah, just 15 minutes southwest of Rio Tinto Stadium. "Only 15 days ago was I asked to look into this opportunity, and as we learned about the NWSL vision from the league office and met with A&E executives as well as U.S. Soccer about their aspirations on and off the field, we knew we not only wanted to join as quickly as possible and participate, but we believe that our current infrastructure as well as the development initiatives on the RSL horizon align perfectly. Our community is already passionate about women's sports, and we believe that empowering and advancing the women's game accelerates the change to build a better Utah."

Fans will get to watch a league featuring the brightest stars in women's soccer - such as Carli Lloyd, Becky Sauerbrunn, Alex Morgan, Julie Ertz, Tobin Heath and Megan Rapinoe, all of whom helped lead the U.S. Women's National Team to an unprecedented third World Cup title in 2015. In addition, the league also boasts Canada internationals - and reigning Olympic bronze medalists - Christine Sinclair, Allysha Chapman, Desiree Scott and Shelina Zadorsky as well as international stars such as Brazil legend Marta, Wales dynamo Jess Fishlock and Australia sharpshooter Samantha Kerr.

RSL will be part of the NWSL for what will be an historic sixth season. This past season, the NWSL celebrated the 500th game in league history - more than the combined total of the two previous women's leagues - as it continued to push women's professional soccer to new heights as the best league in the world.

Portland Thorns FC capped off the league's successful fifth season with a 1-0 victory in October over the North Carolina Courage in the 2017 NWSL Championship Game as the Thorns joined FC Kansas City as the only two clubs to win the league title on two occasions. The Western New York Flash is the only other team to lift the NWSL Championship trophy when they claimed the league crown in 2016.

The 2018 season will once again feature the NWSL Game of the Week on Lifetime every Saturday during the regular season as well as livestreams of matches on the go90 app and website. International fans will also be able to continue to watch games on the new NWSL app and revamped NWSLsoccer.com - both of which will strengthened with additional features and improvements in 2018.

For more information on the Real Salt Lake entry into NWSL, visit www.RSL.com/NWSL or follow them on TwitterFacebook or Instagram.

About Real Salt Lake / Real Monarchs:
Real Salt Lake recently concluded off its 13th Major League Soccer season in 2017. The club's MLS Cup 2009 victory marked the state of Utah's only major professional championship in nearly 40 years, the title preceding an historic run to the 2010/11 CONCACAF Champions League Final. Buoyed by a passionate base now approaching 14,000+ season ticket holders, RSL has enjoyed a prominent home-field advantage since building its permanent Rio Tinto Stadium home in Sandy.

In 2015, the club expanded its development pyramid with the addition of Real Monarchs, one of several MLS-operated clubs playing in the USL, the United States' Division II setup.  The RSL Foundation was established in 2016, created with the goals of being active in the community year-round, utilizing the popularity and reach of RSL and the Monarchs in promoting health and wellness in children throughout the region, engaging supporters of soccer to raise funds and volunteer time for various local initiatives.  Lastly, in 2017, Owner Dell Loy Hansen opened the Zions Bank Real Academy - a world-class training facility that will host teams at all levels of the pyramid, along with the relocation of the renowned Real Salt Lake Academy in Herriman, Utah.

--- www.NWSLsoccer.com ---

Orlando Local Adult Soccer Leagues


Are you Orlando City’s #1 soccer fan? Maybe you’re just looking for a way to stay active and healthy? Orlando’s sunshine and awesome people make a great duo when it comes to local adult soccer leagues. Join one of the leagues below and you could end up being the next Marta!

Central Florida Soccer League (CFSL)

CFSL began in 1964 with an ad placed in the newspaper that gathered 27 men. Now, CFSL has twelve divisions with over 2,500 players. Divisions include Open, Over 30, Over 40, Coed, and Women’s. Tryout dates are updated on their website, or you can fill out a form with your name, age, division interest, experience, and positions played to be considered for a team.

Revolver F.C. Adult Soccer Club

During the week in Winter Park, you can join one of Revolver FC’s 8v8 coed teams. Teams are formed with eight male players and four female players, and tryouts are not required to join! All games are played in the evenings, after 6:30 PM. Also at Revolver FC, all skill levels can register for pickup soccer on Monday, Wednesday, Thursday, and Sunday nights. At league and pickup games, the goal is to connect with new people and have fun.

Orlando Sport and Social Club

Whether you’re looking for a competitive or recreational team, Orlando Sport & Social Club has you covered! Game format is the typical 8v8, with five men and three women on the field. Members even get post-game specials from a sponsor bar and prizes are awarded to the competitive league champions. Teams can join Monday, Tuesday, Wednesday, or Thursday play in Winter Park or Casselberry.

XL Soccer
At XL Soccer, members can choose indoor or outdoor soccer! Indoor teams play 6v6 on one of their two boarded turf fields and leagues include Men's, Coed, Over 30, Over 40, and Social. Outdoor teams play either 9v9 or 6v6 on their new, all-weather turf, and leagues consist of Men’s Open, Coed, Over 30, and Women’s.

Winter Park Soccer League

Winter Park Soccer League’s 8 Coed Soccer offers recreational and competitive divisions on Monday through Thursday at Ward Field in Winter Park! Season price includes regular play, playoffs, winner prizes, and drink specials at their sponsor bar.

Striker Soccer

Striker Soccer offers leagues in all shapes and sizes! Choose from 4v4 coed, 4v4 Women’s, 4v4 Men’s, 4v4 Over 35, 11v11 Men’s, 11v11 Coed, 7v7 Men’s, and 7v7 Coed. Leagues play in Winter Garden, Windermere, and Leesburg. Their leagues offer community spirit and camaraderie for all skill levels.

Metro Adult Soccer League (MASL)

MASL is Orlando’s premier soccer league for beginners and intermediate players. Membership fees include custom personalized uniforms, four-week soccer school for beginners, equal time policy, a chance to play in the National Championship in Las Vegas, and more! Games are played on weekends or weeknights after 7 PM.

There are plenty of opportunities to show off your skills and pretend you’re on the Orlando City team in these local leagues. Whether you prefer indoor or outdoor, or 4v4 or 8v8, there’s a league here for you! What are you waiting for? Grab your cleats, and get out there!